Kevin Hart Isn’t Just Behind Burn. He’s an Owner.
Kevin Hart is an Equity Partner, Franchise Partner, and Burn Boot Camp's first-ever Executive Partner of Brand and Growth. Explore the franchise opportunity he invested in—a proven business model backed by comprehensive support and a mission that changes lives.
Why Kevin Became An Owner
A Purpose-Driven Mission
Kevin saw a brand focused on helping people build healthier lives and stronger communities.
A Proven Business Model
Kevin recognized more than a successful fitness concept —he saw a scalable business supported by recurring revenue and strong operational systems.
A Vision for Long Term Growth
Rather than simply endorsing Burn, Kevin invested in its future because he believes in the brand's leadership, long-term strategy, and continued growth potential.
"I've been in enough rooms to know when something is about to take off. Burn Boot Camp is in that moment right now. The community is real, the results are real, and the opportunity to own a piece of it won't be available forever. I got in. You should too." - Kevin Hart
Kevin Hart x Devan & Morgan Kline:
Building Something That Lasts A raw roundtable on family, community-based fitness, and why Kevin Hart is opening his own Burn Boot Camp. Straight from the people who built the movement.
Why Kevin Hart
Joined Burn Boot Camp
Kevin Hart built his career around a relentless work ethic and high performance. Those same values drive Burn Boot Camp.
Great ROI
Opportunity
The average mature Burn Boot Camp location generates $732,444 in annual revenue. Top-performing locations exceed $1.66 million in annual revenue.
Make An Impact on People's Lives
Burn Boot Camp is expanding nationwide, and each new location starts with the right leader stepping forward to build it.
Solid
Revenue Stream
Burn gyms with 500+ Members generated an average of $1.1 million in annual revenue.
Build Long-Term Income You Own
With a franchise model and proven recurring revenue structure, Burn helps build predictable revenue beyond brand deals, while creating a real asset.
Great ROI
Opportunity
The average mature Burn Boot Camp location generates $732,444 in annual revenue. Top-performing locations exceed $1.66 million in annual revenue.
WHAT YOU CAN BUILD
Burn Boot Camp locations are built on recurring membership revenue — which means predictable income that grows as your community does. The numbers below are pulled directly from our Franchise Disclosure Document.
WHAT IT TAKES TO GET IN
The total investment to open a Burn Boot Camp covers everything from buildout and equipment to pre-opening marketing and working capital. Most locations operate in 4,000–6,000 sq ft. Financing options are available through SBA-backed lenders and franchise-focused programs.
revenue streams that drive the business
revenue streams that drive the business
MembershipsMonthly memberships create predictable, recurring revenue while building long-term relationships with Members.
Apparel & GearBranded activewear and fitness products enhance the member experience while creating additional revenue.
Retail ProductsNutrition and supplements support Member goals while generating incremental revenue.
Digital & On DemandDigital tools and Burn On Demand content extend engagement beyond the gym and strengthen Member retention.
MembershipsMonthly memberships create predictable, recurring revenue while building long-term relationships with Members.
Apparel & GearBranded activewear and fitness products enhance the member experience while creating additional revenue.
Retail ProductsNutrition and supplements support Member goals while generating incremental revenue.
Digital & On DemandDigital tools and Burn On Demand content extend engagement beyond the gym and strengthen Member retention.
Burn Ownership is Not Passive
Franchise Partners build Teams, develop trainers, and create the culture that defines each gym. That leadership is what powers the brand.
support every step of the way
support every step of the way
Site Selection & Real Estate — Work alongside Burn’s development team to identify the right territory, evaluate available sites, negotiate lease terms, coordinate construction, and prepare your location for opening.
Training & Hiring — Receive comprehensive training covering operations, leadership, sales, and how to deliver Burn’s BLUE CARPET EXPERIENCE to every Member. Burn also provides hiring resources, onboarding guidance, and best practices to help you build a strong team.
Pre-Sale & Grand Opening —From community outreach and pre-sale campaigns to launch-day execution, Burn provides resources and support designed to build awareness before your doors open and prepare you for opening day.
Site Selection & Real Estate — Work alongside Burn’s development team to identify the right territory, evaluate available sites, negotiate lease terms, coordinate construction, and prepare your location for opening.
HEAR FROM OUR FRANCHISE PARTNER
Discover why Kevin Hart believes in Burn Boot Camp and its opportunity to make an impact in communities across the country.
“What attracted me to the world of Burn, the business of Burn, the concept of Burn, is the family component. There’s so much more than just a sign-up and a fee.”
“What attracted me to the world of Burn, the business of Burn, the concept of Burn, is the family component. There’s so much more than just a sign-up and a fee.”
Kevin Hart's Ownership Story
Real stories from a Burn franchise owner who has built stable, scalable businesses, and created lasting community impact through ownership.
Aligning Values for Community Impact
As an Equity Partner, Franchise Partner, and Executive Partner, his role is truly first of its kind. He’s invested at every level. This isn’t a mere sponsorship.
Values‑Driven Leadership
Burn Boot Camp is a values-driven organization that understands leadership starts at home and carries into business and community. - Kevin Hart
Scalable Growth for Lasting Impact
As a partner and owner, he's committed to helping build a brand that develops leaders, creates healthy families, and delivers lasting impact.
Leading by Example in Every Community
Kevin shows up for his family, his employees, and his community, and that level of commitment matters deeply to our brand. - Devan Kline
Aligning Values for Community Impact
As an Equity Partner, Franchise Partner, and Executive Partner, his role is truly first of its kind. He’s invested at every level. This isn’t a mere sponsorship.
See if Burn ownershipis right for you
Get the investment, territory, support, and process information you need to evaluate the opportunity.
Submitting the form starts an informational follow-up; it is not an application or commitment.
*Per Item 19 of the 2026 FDD. 307 reporting outlets. Some outlets have earned the amounts described. Your individual results may differ. There is no assurance you will earn as much.
