Reflecting on an Unforgettable Year: Burn Boot Camp's 2023 Journey  - Burn Boot Camp
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Reflecting on an Unforgettable Year: Burn Boot Camp’s 2023 Journey 

December 29, 2023

As we say our goodbyes to another remarkable year at Burn Boot Camp, it’s with pride and gratitude that we look back at the milestones, events, and achievements that made 2023 one for the books. It’s been a year of growth, community, and a relentless pursuit of excellence. 

Franchise Development Triumphs: 

This year saw a return of Discovery Day at Burn Boot Camp Headquarters, welcoming 13 attendees. Their enthusiasm and shared passion for our brand were contagious and made for a special day. 

We took our Franchise Showcase on the road, making stops in two states with open territories. There were opportunities to connect, share our vision, and witness the Burn Boot Camp spirit. 

We marked the opening of our 391st location, with six more slated to open their doors in January. This achievement brought our total awarded territories to 555. 

A highlight of the year was our Record-Breaking Fire Club trip to Aruba, where 44 of our Franchise Partners and their teams enjoyed a well-deserved getaway and celebration. 

Burn Boot Camp returned to the Franchise Times 400 list with an even better ranking of #276, as well as made the INC. 5,000 list for the fifth straight year, a testament to your support, our continued growth and influence in the fitness industry. 

Unforgettable Events: 

We made history with our first-ever Member Summit in Charlotte, NC, bringing together over 300 attendees to share life-changing transformation stories, sweat together in the best Camps, and celebrate our incredible community.   

700+ cheered on their athlete at one of the year’s most exciting events, Athlete Games, the largest audience to date at Burn Boot Camp Lake Norman. 

Denver, Colorado, hosted another monumental event – our annual Summit, where 700 Franchise Partners, Operations Managers, Trainers and other key team members came together to learn, network, and, most importantly, celebrate! 

Heartfelt Philanthropy: 

Our community’s generosity was on full display as we raised over $648,000 nationwide to benefit the Muscular Dystrophy Association and the Leukemia & Lymphoma Society. It’s incredible what Burn Nation can do when we come together for a cause. 

Company Achievements: 

In October, we launched our brand-new App with Burn On Demand, bringing the Burn Boot Camp experience directly to our Members wherever they are. 

Devan and Morgan Kline proudly introduced their second book BURN: The Burn Boot Camp 5-Step Strategy for Inner and Outer Strength, now available for pre-order, offering insights and inspiration to our ever-growing community. 

We promoted Amber Burke to Chief Operating Officer, marking a new chapter of leadership and growth. 

Our first-ever Brand Campaign made waves on streaming platforms, showcasing the core of who we are and why we’re disrupting the fitness industry.   

In 2023, Burn Nation officially became 115,000+ Members strong, reaffirming that we have the best fitness community in the world. 

Exciting New Products: 

This year saw the launch of two exciting new products – Creatine and Collagen – providing Burn Nation with additional tools to make even more progress in their fitness journey. 

We leveled up our Afterburn lineup with two new, delicious seasonal Afterburn flavors, Pina Colada and Pumpkin Spice. 

With so much gratitude for the past year, we set intentions for the new year. Armed with the knowledge of everything we’ve accomplished together in 2023, let’s set meaningful goals and crush 2024. 

Cheers, Burn Nation!

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